Rick Rivera, a skilled tradesman and exterior solutions provider with 20+ years of experience, founded IDEAL Roofing Specialist in 2021 to bring honesty, transparency and expertise to the roofing industry.
Rick’s journey—from framing houses and high-rises in Milwaukee to becoming a top window installer for a major manufacturer—inspired him to create a roofing company centered on craftsmanship, communication and care.
IDEAL Roofing Specialist remains family-owned and operated, serving communities across Wisconsin.